PRESS ROOM

For the media

Time to enjoy beauty,
inside a busy day.

For television, newspapers, magazines, local titles and online media.
Here are our new openings and the work behind the salons.

Press & interview enquiries

LATEST RELEASES

Press releases

Our press releases are published in Japanese. You can read them in the Japanese press room, and we are glad to answer questions about any of them in English.

日本語のプレスリリースを見る →

OUR CONCEPT

In 15 minutes, a brighter you.

LashRush is an eyelash salon working towards both beautiful eyes and a kind of beauty time that fits into an ordinary day. Olive Inc., the company behind the salons, connects technical training, in-house product development and the day-to-day improvement of its salons, and feeds what it hears on the floor back into the service.

"15 minutes" is a guide to the treatment time for the eyelash extension menus it applies to. It is not the same as the time spent in the salon, which includes the consultation and payment, and treatment time varies by menu.

01 / TECHNIQUE

Technique and training

We set out our treatment procedures and our technical training so that staff can keep learning. We are happy to show how the salon floor combines speed with the quality of the finish.

02 / PRODUCTS

Developing our own products

We connect what the salons practise with what we develop, from eyelash extension products to LED technology, and feed what stylists and guests tell us into the next improvement.

03 / OPERATIONS

Time spent with guests

We use video for the explanations everyone needs to hear, and electronic records for the rest. By tidying away repeated admin and repeated explanations, we aim for an operation in which staff can concentrate on each individual guest.

STORY IDEAS

Story ideas

Shopping centres and a new place for beauty

Our own salon at Meisei, a franchised salon at Hofu. We can talk about why we open where people already shop.

What sits behind a short beauty appointment

Beyond the treatment itself: how technical training, product development and salon operations are put together. Demonstrations and interviews with the development team can be arranged.

Growing a service from what the floor says

How what staff learn and notice in the salon turns into technique, products and service. We can show how it works in a salon.

MEDIA CONTACT

Press, photography and publication enquiries

Company: Olive Inc.(株式会社オリーブ)
Brand: LashRush

Email the press office

Please tell us your publication, your name, your contact details, what you are working on, the publication or broadcast date and the date you need a reply by. Do say if you need photographs, logos or other materials.

Photography in a salon and demonstrations of a treatment are scheduled around trading hours. We will suggest the right materials once we know how they will be used. If your email application does not open, please copy the address above.

See the company profile →
Press enquiries