A short beauty
appointment, as a new
reason to visit.

Before the shopping. Between meetings.
A way to have your eyes done inside an ordinary day.
LashRush builds easy-to-visit eyelash salons
together with the centres they sit in.

Talk to us about a site

A curtained treatment space at LashRush Fuse — Treatment space / LashRush Fuse

01 / CONCEPT

In 15 minutes,
a brighter you.

You should not have to rearrange
a whole day for beauty.

Even in a short appointment, having your eyes done lifts you. We want that to be available close to home, as part of an ordinary week. LashRush is an eyelash salon offering eyelash extensions, lash lifts and brow care.

What matters to us is improving technique, products and the way a salon works, all together. We are aiming for both a short treatment and service that gives each guest real attention.

"In 15 minutes, a brighter you." is a brand concept. Treatment times and time spent in the salon vary with the menu and the consultation, and not every menu finishes in 15 minutes.

See the actual menus and times

02 / HOW IT WORKS

Three systems behind
a short appointment.

We connect the salon floor, product development and everyday operational improvement.

01TECHNIQUE

Rethinking the treatment from the technique up.

We work on the eye design and the treatment process together, and train stylists to finish in a short time. We check the condition of each guest’s lashes and what they would like, and give the consultation that is needed.

02PRODUCT

Turning what the salon floor says into products.

Olive, the company behind the salons, is also a manufacturer developing beauty products. Problems found on the salon floor go back into product development, so technique and products are improved together.

03OPERATION

Making time for people.

Shared explanations are delivered by video, with electronic records and LINE for the rest. By tidying away repeated explanations and admin, we aim for an operation in which staff can concentrate on individual advice and treatment.

The salon floorTechnique & product developmentTraining & operationsBack into the treatment

03 / WITH YOUR FACILITY

A booking becomes
a reason to visit.

We want a visit made for the salon
to become time spent in your centre.

Beauty that fits before or after the shopping

A booked treatment, and the groceries or a meal, in the same building. We look for sites where guests can fold beauty into a route they already take.

Somewhere local guests keep coming back to

Eye care as a habit. Alongside the other services in the centre, we want to help make somewhere people want to return to.

A salon plan built around the unit and its catchment

Around 15 tsubo (about 50 m²) as a guide. We look at the unit area, the circulation, the services available and the surrounding neighbourhood, then work through the layout and the operating plan with you.

Whether we can open, and what services the unit needs, are confirmed property by property.

IN THE COMMUNITY