LashRush EYELASH SALON

In 15 minutes,
a brighter you.

However busy the day, you should not have to give up on yourself.
A new kind of eyelash salon, finished in as little as 15 minutes.

MENU

For the eyes you want.

Two menus, and the style that is yours.

INTERNATIONAL

Enquiries from outside Japan

Hollywood LED eyelash extensions, the technology behind LashRush, is already used in 11 countries.
We welcome enquiries about franchising, distribution and technical partnership.

ABOUT

Eyelashes for people with no time to spare

  • It takes too long
  • They do not last
  • You cannot do anything else

LashRush was created for the women who had almost given up on eyelash extensions.

Developed in-house

Natural Fit Lash

A finish that looks right even on sparse natural lashes. It looks natural, and it feels surprisingly light. One visit is usually enough to understand why it is the LashRush standard.

Patent pending

One third of the usual time

A next-generation volume lash developed over three years. The quality stays; the application time drops to one third of the usual (from 15 minutes).* For a 240-lash set.

New adhesive technology

1.5 times the retention

Roughly 1.5 times the retention of conventional adhesive. You can get them wet straight after the treatment and stop worrying about cleansers and make-up — a new generation of adhesive, without the stress.

Used in 11 countries

Hollywood LED eyelash extensions

Light from a dedicated LED cures the adhesive in just 3 seconds, keeping the formation of allergens to a minimum while staying fast. It is our own technology, and it is in use in 11 countries.

Our technology, up close.

A magnified image of the fibre used in the LashRush extension
Next-generation volume lash
A magnified image of the LashRush adhesive
New adhesive technology
A magnified image of LED curing for Hollywood LED eyelash extensions
Hollywood LED eyelash extensions

* Images are for illustration.

PHILOSOPHY

Be Happy! Be happy. Always facing forward, always positive.

LashRush is not simply a salon for finishing eyelash extensions quickly and beautifully.

We want the women who put themselves last in the middle of a busy life
to get back fifteen minutes in which to look after themselves.
And we believe that small change goes on to light up a family, a workplace, a whole society.

That is the world we are working towards.

01

People first

We do not chase profit alone. We want a business in which everyone involved — our staff, our guests, the local community — can be happy.

02

Fifteen minutes changes you

In fifteen minutes your eyes change. Your expression changes. And the way you meet each day changes. We believe that small change makes the world brighter.

03

Changing how the industry works

Long hours, physical strain, low pay — we are bringing new technology and new ways of working to the structural problems of the eyelash industry. We believe that an environment where stylists can work with pride, for many years, is what leads to the best service for our guests.

"It starts with me" —
everything begins with a decision of your own.
One person's happiness leads to another's, and together they light up an industry, a society, a future.

Yuki Horibe, who developed LashRush

FOUNDER

The eyelash salon
built by a
world champion

Yuki Horibe堀部 有紀

Gold prize winner, and winner of the speed division, at international competition.
As an NEA internationally certified instructor, her mission is to bring technique and training recognised around the world back to the eyelash industry in Japan.

"A world in which every woman has time to be herself."
That is the thought LashRush grew from.

  • Gold prize, international competition
  • First place, speed division, NEA international competition
  • NEA internationally certified instructor
  • Certified educator / certified instructor

FLOW

How a visit works

From booking, through the treatment, to your next visit.
So that the lift you feel keeps going.

  1. STEP 01

    Booking

    Book a time that suits you through Hot Pepper Beauty or the salon's official LINE account. Each salon page links to both.

    About 3 minutes · online, 24 hours a day

  2. STEP 02

    Arrival and reception

    Please arrive in time for your appointment. Give your name at reception, and we will take your coat and bags and show you to the treatment booth.

  3. STEP 03

    Consultation

    We ask about the look you want, any concerns about your lashes, how you wear your make-up and how you spend your days. Then your stylist works out the menu, the design and the number of lashes with you.

    About 5 to 10 minutes

  4. STEP 04

    Treatment

    Relax in a reclining chair while we carry out your Hollywood LED eyelash extensions or lash lift, carefully and quickly. Our stylists' technique, and technology recognised in 11 countries, do the rest.

    Treatment time: extensions 15 minutes · lash lift 30 to 50 minutes

  5. STEP 05

    Checking the finish, your next booking and payment

    We look at the finish together in the mirror. To keep it beautiful, we recommend maintenance every 4 to 6 weeks, and you can book your next visit before you leave. If you would like, we can also introduce the Hollywood Essence Eye Plus aftercare serum.

    About 5 minutes

  6. STEP 06

    Care at home

    Our new adhesive can be wetted straight after the treatment, so you can wash your face and bathe the same day. Day to day, three habits make a real difference to how long they last: do not rub, do not touch too much, and dry them properly. Adding one stroke of Hollywood Essence Eye Plus each day keeps your own lashes healthy and the finish lasting longer still.

    Daily home care makes them last

  7. STEP 07

    And again, a brighter you

    Around 4 to 6 weeks later, you come back. We look at how your lashes have changed, suggest a design for the season or the occasion, and work to how you feel that day.
    "Coming here puts me back together" — that is the time we want to keep giving you.

    Next visit · in about 4 to 6 weeks

SALONS

Find a salon in Japan

Find your nearest LashRush and book from the same page.
Salon names and addresses are shown in Japanese, so that you can use them to search and to reach the salon.

CHUBU Chubu

LashRush イオンタウン名西店

愛知県名古屋市

Opening October 2026

CHUGOKU Chugoku

LashRush イオンタウン防府店

山口県防府市鐘紡町7-1 イオンタウン防府2F

Opening 2 October 2026

Salon detail pages and the booking sites are in Japanese.

Opening soon

Kanto

LashRush 新所沢

Opening December 2026

Shikoku

高松

香川県高松市

Opening soon

Kansai

南茨木

大阪府北摂・南茨木

Opening soon

In preparation

Chugoku

広島

In preparation

Kyushu

福岡

In preparation

Hokkaido

札幌

In preparation

Kanto

埼玉

In preparation

Kanto

In preparation

Kanto

桶川

In preparation

Kanto

上福岡

In preparation

These are the areas and salons we are preparing to open. We will announce opening dates, addresses and booking details as they are decided.

FAQ

Frequently asked questions

Treatment time & how it works

Does the treatment really finish in 15 minutes?

Yes. Thanks to our team-based treatment method and LED-cured adhesive, treatment takes as little as 15 minutes. We achieve this without lowering the quality of the finish.

How long will I be in the salon in total?

As little as 25 minutes from arrival to departure. That total includes the consultation, the treatment and payment, so you can fit a visit into a work break or a gap in your shopping.

Why is it so fast?

Because we use a team-based method that divides the work into stages. Instead of one stylist doing everything, we split the roles and work in parallel, which shortens the total time while keeping the same care over every single lash.

Does the speed make the finish rough?

No. The time is saved by dividing the work into stages and by removing waiting time with LED curing — not by cutting corners. With conventional extensions a long part of the appointment is spent waiting for the adhesive to dry naturally; LashRush removed that waiting time with technology.

Can the treatment finish earlier than the booked time?

It varies with the number of lashes and the design. Each salon lists a guide to the time required on its Hot Pepper Beauty menu, so you can choose the menu that fits your schedule.

LED eyelash extensions & technology

What are LED eyelash extensions?

They are eyelash extensions applied with a dedicated adhesive that is cured by LED light. Unlike the conventional method, which waits for the adhesive to dry in the air, the adhesive cures on the spot during the treatment. That makes the treatment shorter and the curing more even.

How do LED eyelash extensions differ from ordinary eyelash extensions?

The way the adhesive sets is different. Conventional adhesive cures slowly using moisture in the air, so it takes time to dry. LED eyelash extensions are cured with LED light, so the bond is stable from the moment the treatment ends.

What is "Hollywood Eyelash"?

It is the eyelash extension brand developed in-house by Olive Inc., the company that operates LashRush. It is designed around LED curing, combining retention with a beautiful finish.

Is the LED light bad for my eyes?

The light we use at LashRush is visible light centred on 405 nm; we do not use light in the ultraviolet range (below 400 nm). In addition, your eyes stay closed throughout the treatment and the eye area is protected with dedicated eye pads or tape. If anything concerns you, please tell us during the consultation before the treatment.

What menus do you offer?

We offer flat lashes, double flat lashes, volume lashes (6D and others), lash lifts and coloured extensions. The menu varies by salon, so please check the Hot Pepper Beauty page for the salon you plan to visit.

Can I have coloured extensions?

They are available at salons that carry them. We work mainly with brown tones and suggest shades that suit your skin and eye colour. Please let us know when you book if you would like them.

Retention & maintenance

How long do they last?

It depends on the menu. LED eyelash extensions last around 4 to 6 weeks, menus using conventional adhesive without LED around 3 to 4 weeks, and a lash lift around 4 weeks. Your natural lash growth cycle and lifestyle make a difference, so we will suggest a visit interval during the consultation.

I have heard extensions fall out more easily in summer. Is that true?

Sweat and sebum are hard on adhesive, but that is mainly an issue with air-dried adhesive. LED eyelash extensions finish curing during the treatment, so they are less affected by moisture and sebum.

Can I bathe or wash my face on the day of the treatment?

Yes, straight away with LED eyelash extensions. Curing is completed with LED light during the treatment, so there is no need to wait for anything to dry. You can bathe, shower and wash your face the same day. If you choose a menu that uses conventional adhesive without LED, please wait at least two hours after the treatment.

Any tips for making them last?

Five things help: (1) do not rub your eyes, (2) avoid oil-based cleansers, (3) dry the roots thoroughly after washing your face, (4) avoid sleeping face-down, and (5) use a coating product. We can also recommend care products in the salon.

Can you remove my existing extensions?

Yes. We also remove extensions applied at other salons, and removal costs the same as it does for extensions we applied. You can also have new lashes added on top without removal, so please tell us what you would like when you book.

First-time visitors & concerns

Is it all right if this is my first time having extensions?

Yes. In the consultation we look at the shape of your eyes, the condition of your natural lashes and the impression you want, and suggest the design that suits you best. Many of our guests are first-timers.

My natural lashes are sparse or short. Can I still have extensions?

We adjust the number, thickness and curl to suit the condition of your natural lashes. There are also menus designed to place less load on them, so please talk to us at the consultation first.

Will my natural lashes be damaged?

The most important thing is not to apply extensions that are too much for the thickness and length of your own lashes. We check the condition of your natural lashes during the consultation and design the set so that it places as little load on them as possible.

My eyes are dry or sensitive. Can I still have the treatment?

If there is any abnormality such as inflammation or injury to the eye, we cannot carry out the treatment and will ask you to come once it has healed. If you have any symptoms that concern you, please contact us before your visit.

I am worried about allergies.

The adhesive used for LED eyelash extensions at LashRush is formulated to be low-irritant. However, individual sensitivities differ, so if you have any concern about the ingredients please tell us when you book and at the consultation. We may be unable to carry out the treatment for guests with sensitive skin or a history of allergies. If you have had any trouble with eyelash extensions in the past, please talk to us in advance.

Booking & your visit

Do I need a booking?

Yes, we are by appointment. You can book through each salon’s Hot Pepper Beauty page or its official LINE account. Both let you check availability and book at any time of day. Same-day bookings are also possible when we have space.

Can I book by phone?

We are sorry, but we do not take bookings by phone. We cannot answer the phone during treatments, so please book through Hot Pepper Beauty or the official LINE account. Both are available 24 hours a day.

Can I cancel or change the date and time?

You can change or cancel from the booking site. Please let us know by two days before your appointment. Changes and cancellations on the day are charged at 50% of the treatment fee, and changes, cancellations or no-shows after the booked time are charged at 100%. For details such as the conditions for the next-booking discount, please see the information on each salon’s Hot Pepper Beauty page.

Can I request a particular stylist?

Yes. You can choose the stylist you would like when you book.

How early should I arrive?

Arriving a little before your appointment time makes everything run smoothly. We run a schedule built around finishing in as little as 25 minutes, so please contact us if you are going to be late.

Prices & payment

How much does it cost?

It depends on the menu and the number of lashes. We price high-quality eyelash extensions so that you can try them with confidence. For current prices, please check each salon’s Hot Pepper Beauty page.

Is this a monthly subscription?

No, there is no monthly subscription charge. You pay for the menu you choose each time you visit.

Is there a student discount?

Yes, we run one. The details and eligibility vary by period and by salon, so please check the coupons on each salon’s Hot Pepper Beauty page.

What payment methods can I use?

The payment methods available differ from salon to salon. Please contact the salon directly for details.

Salons & the company

Where are your salons?

We have 20 salons across Japan, from Hokkaido to the Kansai region. Alongside the salons named "LashRush", some partner salons operate under a different brand name. Please see the salon list for details.

Who operates LashRush?

LashRush is operated by Olive Inc. As well as running eyelash salons, the company runs a franchise business and develops and manufactures its own products.

Can I join as a franchisee?

Yes, we are looking for franchise owners. We are growing towards a target of 100 salons in 2028. Please see the franchise page and get in touch.

Find a salon and book